Potomac Fund Blog


When You Can't Hire a CMO (S2 E5)


When it comes to marketing, most Advisors could benefit from the perspective of a Chief Marketing Officer. But how often is that in the budget? In this episode we discuss the top five ways to replicate the CMO experience without necessitating a big spend:

  • Creating Content
  • Finding the right software
  • Getting involved in Social Media
  • How to stand out
  • Avoiding the biggest hang up(s)

We hope you enjoy and follow us on this journey!

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Show Notes:

Marketing Automation Systems:

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